Since it commenced working with Fever-Tree in the Autumn of 2016, logistics specialist CM Downton has supported the market-leading supplier of premium carbonated mixers through another period of remarkable growth. During the first half of 2017 Fever-Tree’s UK business grew by 113%.
Fever-Tree Supply Chain director Stewart Bray said: “Partnering with Downton has allowed us to continue to deliver an exceptional level of service to our customers throughout a period of strong growth.”
Fever-Tree has been one of the drinks trade’s biggest success stories. Launched just eleven years ago, it is now the world’s leading supplier of premium carbonated mixers by retail sales value and one of the fastest growing drinks businesses. Its products are served in nine of the world’s top ten restaurants.
Downton was awarded the UK distribution contract by Fever-Tree following a competitive tender process, with the company’s experience in working with other drinks businesses being a major factor in the decision. The company operates the contract from its new 15,700m2 (170,000ft2) Sharpness distribution centre in Gloucestershire. Downton offers a comprehensive logistics solution including managing primary transport from two main manufacturing locations, warehousing up to 10,000 pallets across an increasing range of Fever-Tree products and distribution to a broad range of customers throughout the UK, including retail, wholesale, on-trade and Horeca/food service channels.
The two businesses have worked together to ensure the operation continues to meet the challenges associated with growing volumes. This has included, for example, ensuring highly efficient load optimisation and delivery scheduling to maximise vehicle fill. These efficiencies have allowed Downton to handle increased volumes without a corresponding increase in vehicle movements and deliveries.
Bray said: “Downton’s strong footprint in the UK drinks market alongside the new warehousing facility has enabled us to consolidate shipments and optimise customer deliveries, and offers us a strong platform to continue to underpin the business in the coming years”
Processes have developed and evolved since the beginning of the operation and the two companies have established EDI links. They expect that these and other soon-to-be-implemented communication enhancements will continue to drive efficiency and remove time and complexity from the picking and despatch processes. The development of system-to-system communications will bring further improvements to the supply chain.
Bray added: “We look to build partnerships with all our suppliers rather than just a transactional relationship. By working together we can continue to optimise the service our customers receive.”